Sunday, November 4, 2007

Happy Birthday, Faygo!

According to the Detroit Free Press, Faygo is officially 100 years old as of today.

The Detroit-based pop maker has been celebrating its centenary for several months, but Nov. 4, 1907, was the day Ben and Perry Feigenson founded the company, whose name was shorted from the original Feigenson. The brothers used their cake-frosting recipes from Russia to brew a carbonated soft drink.

The first flavors were fruit punch, strawberry and grape. Headquartered at 3579 Gratiot since 1935, Faygo has been credited with helping spread the use of the word "pop" for soda in the Midwest.

It has attained minor cult status, too, as the Detroit rap duo Insane Clown Posse uses Faygo as a prop in its act, spraying fans from the stage and mentioning the beverage in its songs.

Thanks Faygo for helping my minor obsession with Red Pop through the years. You are always there for me when I need a mid-afternoon boost, and for that I am forever thankful. HAPPY BIRTHDAY!

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